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Deliverability
Get your emails where they belong—in your subscribers' inboxes. Learn everything from the basics to advanced techniques.
32 articles
Deliverability 101
Getting Started with Deliverability Success
Why are my emails going to spam?
What are open rates and how are they calculated?
The All Important Double Opt-In
Verify your domain to optimize your deliverability
Why do I need my own domain to send email?
How to ask subscribers to allow your emails
kit.com domains
DMARC: What is it and should you use it?
What does the "Precedence: Bulk" header mean?
What You Should Know About Switching To A Dedicated IP
How to add Kit IPs to your Allowlist or Safelist
How to add a DMARC record to your verified sending domain
How your domain reputation influences inbox placement
How to safely increase your DMARC record
What you should know before setting up a Verified Sending Domain