Connecting Kit for the first time
The first thing you'll need to do is get Kit and Leadpages talking. That means adding your Kit API Key into Leadpages.
To do that, follow these steps in Leadpages:
In your account dashboard, click Integrations.
Select Kit from the list.
Go to your Kit account's Developer settings. Copy the V3 API Key you find there to your clipboard.
Back in Leadpages, paste the V3 API Key into the corresponding field. Name your integration, and then click Connect.
After the API information is verified (which should be instantaneous), the integration's status will show as "Connected."
NOTE: You must have at least one Form in your Kit account before you can go any further. Make sure to create one if you haven't yet!
Hooking it all up
Now, let's sync your Leadpages leads to Kit.
Create your Leadpages landing page. When you hover your mouse over the page's email form, you'll see a menu pop up at the top. In that menu, click Edit Integrations. The Integrations panel will slide in from the left.
In that panel, you'll see the first tab labeled Integrations. It has a section that says "Choose where you want form data to go." By default, that section is populated with an item named "Lead Notifications," which is the default location where Leadpages will send subscriber data. Beneath that item, click + Add an Integration.
A menu will open. Since you already integrated Kit with Leadpages earlier, Kit will show in the list. Click the Kit option. (If you haven't integrated Kit yet, you can do so now by clicking the + More Services button and adding your V3 API Key using the steps described above.)
In the dropdown menu that appears after clicking Kit, choose the Kit Form you want to send subscribers to. Wait for the menu to update to show a checkmark so you know your Form has been connected.
At this point, you can remove the default "Lead Notifications" connection if you wish.
That's it! Your Leadpages email form will now send subscribers to its connected Kit Form.
OPTIONAL: The second tab of the Integrations menu is Fields. If you like, you can add a First Name field here to capture that information as well. At this time, the integration accepts only Email and First Name data.
FAQs
Do I have to use Leadpages's Drag & Drop Builder?
The Kit direct integration is supported on both Leadpages's Drag & Drop Builder and Standard Builder. But the steps above only cover the Drag & Drop Builder since it's the latest Leadpages interface.
Where should I put my thank-you page?
You will add your thank-you page in your Leadpages settings. NOT in Kit.
Can I link a Kit Form to multiple Leadpages email forms?
Yes, you can. But we recommend creating a new Kit Form for EVERY Leadpages email form whose subscribers you want to sync to Kit. This way, you'll be able to track which subscribers came from each Leadpages email form.
You don't need to design these Kit Forms since your subscribers see only your Leadpage and not your Kit Form. But you'll need to edit any Kit settings that affect your subscribers' experience with your marketing emails. These include the settings for sending subscribers:
Automated email campaigns via a Kit Visual Automation
I connected to Leadpages's Standard Builder the old way.
We recommend reconnecting via API using the instructions above.