Enhance your email content with emojis and GIFs.
Creating a personal connection can be incredibly important in building an engaged email list. While your email content itself goes a long way towards achieving this goal, sometimes you might want a little extra touch.
Enter emojis and GIFs.
It's super simple to add both of these to your content, and they're a great way to add some extra personality to your emails. 💙
PRO TIP: Emojis and GIFs are fun, but overusing them can risk distracting from your content itself. You don't want that! We recommend using these elements sparingly and strategically—consider a maximum of one GIF per email and one emoji per paragraph.
Emojis
Using the email editor
In your email body, type ":" followed by at least two letters of the emoji's name.
Then, select your preferred skin tone color for the emoji, if applicable. (We'll save your preference for future use, too.)
Finally, select the emoji itself to add it to your email!
☝🏼 NOTE: This method works for only the email body. If you're trying to add emojis elsewhere, like your email's subject line or preview text, use the alternative methods below.
Using a keyboard shortcut
Use the keyboard shortcut ⌘ + ⌃ + Spacebar (Command + Control + Spacebar) if you use a Mac or Windows logo key + . (period) if you use Windows.
This opens up an emoji keyboard (as well as a keyboard for other special characters!). On Windows, the emoji keyboard looks like this:
Simply click the emoji you'd like to use to insert it into your content!
Copy and paste another website
Copy the emoji from a website like this one, and then paste it directly into your email.
Animated GIFs
1. Locate the GIF you'd like to use
GIPHY is a great resource for this!
2. Save the image as a GIF file
You can do this by right-clicking it > "Save Image As..."
NOTE: Make sure you save it as a GIF and not any other file type! For example, while you can upload animated WebP files, they'll get converted to static images showing just the first frame of the animation.
3. Upload the GIF to your email
You can upload an animated GIF file the same way you would upload any other image via the media gallery.
That's it.
Now you can add emojis and GIFs to your emails with ease.