Thinkific is trusted by over 50,000 entrepreneurs to create, market, sell, and host their online course, digital products, and communities. Use the Thinkific app to connect it with your Kit account to aggregate your subscriber data and use it in email automation to drive more sales and increase student engagement.

To use the Thinkific app, you need to:

Once you’re done, your Thinkific and Kit accounts are connected! You can now see your Thinkific students and tags in your Subscribers, embed your courses in your email Broadcasts, and use it as a trigger in Visual Automations or Rules.

Once you’ve installed the Thinkific app, any leads you’ve collected or anyone who has enrolled into a free or paid course will be immediately synced and added to your Kit account.

If the email address for a lead or customer of your courses isn't already on your Kit subscriber list, that customer will be added as a new Kit subscriber with the appropriate tag.

If a member's email address matches that of a subscriber in Kit, they will automatically receive a new tag to identify that they are one of your Thinkific customers.

They’ll be tagged based on the product they’ve enrolled from your Thinkific store and you’ll see it on the Subscribers tab under Tags. Here is a list of tags that’ll be automatically created:

Synced subscribers from Thinkific will also have new custom fields automatically created and updated. Here is a list of custom fields that’ll be automatically created:

The tags that are automatically created for you make it very easy to target emails to your Thinkific customers. Here are different use cases:

Here is more information about how to create Segments or set up the right targeting for your Broadcast.

Once you’ve installed your Thinkific app and opted into importing your purchase history in Thinkific, you’ll be able to see your Thinkific revenue information directly in your Kit account.

Go to Subscribers and in the reporting graph, you’ll see the Purchases tab. This is where you’ll be able to see all purchases on Kit and any other e-commerce tool you’re connected to:

Learn more about how Purchases reporting work.

After installing the Thinkific app, you can instantly access your Thinkific courses directly from the email editor to easily promote them to your subscribers.

Here are different ways you can do add Thinkific products to your email:

Once you’ve added the Thinkific course block to your email, you’ll be able to choose which course to display and further customize how they look in your email. On the right sidebar's settings, you’ll find the ability to customize the content's fonts, colors, and more.

Specific to the Thinkific blocks, you’ll also have the ability to choose how it’s displayed.

Horizontal: This layout is a two-column layout with an image in one column and the course details in the second column.

Vertical: This layout is a one-column layout with the image stacked on top of the course details.

You can also add these Thinkific blocks into the layout blocks available in the Kit’s email editor as well to design the way your email looks.
​

Once you have the Thinkific app installed, you’ll be able to use the event of a subscriber purchasing a Thinkific course to trigger automations in Kit.

For example, you can create automations for:

We’ll show you how you can automate your post-purchase thank you emails.

Go to Visual Automations under the Automate tab in the navigation. Click the + New automation on the button on the right:

Click the Start from scratch button. Your new automation will open and you'll immediately be presented with the option to select an entry point.

In this modal, select the option “Products purchased” and then under “All integrations”, choose Thinkific.

Once you do, you’ll see your Thinkific courses in the second drop down. Select the course you’d like to create an automation for.

If you prefer, you can also have the automation trigger upon the purchase of all your products.

NOTE: If you don't see your products or have questions about the Purchase feature, view our Purchases feature setup and FAQ guide.

From here, you can add your customers to Sequences, Tags, and more to create the perfect post-enrollment experience.

You can also create automations with the custom fields created from installing the Thinkific app. All students will have a custom field identifying the course progress.

To increase engagement of your students, you can automatically send emails to students who haven't started their course (0% progress).

To do that, click on the + side to add another node in the Visual Automation. Choose Condition, and you'll see the option to split subscriber based on custom fields.

Select custom fields and then start typing in Thinkific, and you'll find the Thinkific course progress field. Once you select it, you'll be able to dictate what course progress to trigger this automation.

To re-engage students who haven't started yet, you'd select "is blank" as that would mean their progress is still at 0%. If they match the 0%, you can send them an email sequence to remind them to start their course.

Learn more on how to set up Visual Automations here.

If you already have the existing legacy integration setup, there are a few things to note:

☝️ If you're having trouble installing or using the Thinkific app, or if you just wish it included functionality not currently available, we're here to help! Just reach out to us with our in-app messenger for the quickest help, or send us a message at [email protected] and a member of the team will be able to help out!