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How to set up the Kit for WPForms plugin on your WordPress website

A step-by-step guide to sending your WPForms form submissions to your Kit account.

Getting started with the Kit for WPForms plugin

The Kit for WPForms plugin connects WPForms to your Kit account, so when someone submits one of your forms, they're automatically added to Kit. You can subscribe their email address, or add them to a specific Kit Form, Tag, or Email Sequence and map form fields to your subscriber's custom fields along the way.

This plugin works alongside the WPForms plugin on your self-hosted WordPress.org website. Installing it is simple and takes just a few minutes. So, let's get you set up.

You'll need a Kit account and the WPForms plugin installed and activated on your WordPress website before you begin. You do not need a paid Kit plan to use this integration.

How to install the Kit for WPForms plugin

1. Add the plugin

From your WordPress admin's left sidebar, go to Plugins > Add New Plugin.

Search for "Kit for WPForms" in the search bar at the top right of the page, and look for the plugin called "Kit (formerly ConvertKit) for WPForms."

Click Install Now to install the plugin.

When the installation is complete, the Install Now button will be replaced with an Activate button. Click Activate to activate the plugin.

The WPForms plugin must be installed and activated first, as the Kit for WPForms plugin adds Kit as an integration within WPForms.

Connect your Kit account to WPForms

Before you can send form submissions to Kit, you'll need to connect your Kit account.

1. Open the Kit integration

From your WordPress admin's left sidebar, go to WPForms > Settings, and then click the Integrations tab.

Find Kit in the list of integrations and click it to expand the section.

2. Add your account

Click Add New Account > Connect to Kit

You'll be directed to Kit to log in to your account (or create one if you don't have one yet). After logging in, you'll see a message: "Kit for WPForms is requesting access to your account."

Click Grant access to WordPress to complete the connection.

If you're a team member of multiple Kit accounts, use the dropdown menu to select the account you want to connect before granting access.

Once connected, your Kit account will appear under the Kit integration, showing the date it was connected.

3. Reconnecting or disconnecting an account

You can manage your connected accounts at any time from WPForms > Settings > Integrations > Kit:

  • Reconnect - sends you back through the same secure connection flow to refresh access to your Kit account. Use this if your connection stops working.

  • Disconnect - removes the connection between that Kit account and WPForms.

You can connect more than one Kit account by clicking Add New Account again, which is useful if you manage multiple Kit accounts.

Send WPForms form entries to Kit

With your account connected, you can now choose what happens when a form is submitted. This is configured on each form individually, so different forms can send subscribers to different places in Kit.

1. Open your form's Kit settings

Go to WPForms > All Forms and edit the form you'd like to connect to Kit.

Within the form builder, click Marketing in the left menu, then click Kit.

Click Add New Connection and give your connection a name (this is just for your own reference).

NOTE: If you haven't connected a Kit account yet, clicking Add New Connection will prompt you to connect one first.

2. Choose your account and subscribe action

Select Account - choose the connected Kit account this form should send subscribers to.

Kit Form - choose what happens when the form is submitted:

  • Subscribe - subscribes the email address to Kit.

  • Form - subscribes the email address to Kit, and adds the subscriber to the chosen Kit Form.

  • Tag - subscribes the email address to Kit, and tags the subscriber.

  • Sequence - subscribes the email address to Kit, and adds the subscriber to the chosen Kit Sequence.

3. Map your form fields

Under List Fields, map your WPForms fields to the matching Kit fields, so the data your visitors enter is sent to the right place in Kit:

  • Kit: Email (required) - map this to your form's email field.

  • Kit: First Name - map this to your form's name field.

  • Kit: Tag - map this to a form field to tag the subscriber based on the value they enter or select. This is in addition to the Tag option above, and is useful for tagging subscribers based on their answers (for example, a "What are you interested in?" dropdown).

  • Kit: Custom Field: [name] - any custom fields you've created in your Kit account will appear here, ready to be mapped to your form fields.

When you're finished, click Save to save your form.

NOTE: Only the email field is required. Any fields you leave unmapped will simply not be sent to Kit.

Enable Creator Network Recommendations

Creator Network Recommendations help you grow your list faster by recommending other trusted creators to your subscribers when they sign up. You can enable this on a per-form basis.

1. Open your form's Creator Network settings

Edit your form, click Settings in the left menu, then click Kit.

2. Enable recommendations

Select Account - choose the connected Kit account to use.

Toggle Enable Creator Network Recommendations on.

Click Save to save your form. New subscribers who submit this form will now see Creator Network Recommendations after signing up.

Troubleshooting

If submissions aren't appearing in Kit as expected, WPForms keeps a log of provider activity that can help you diagnose the issue.

Go to WPForms > Tools, then click the Logs tab to review the records of what was sent to Kit.

Note: If you contact our support team about an issue, sharing these logs will help us troubleshoot faster.

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